Increasingly, connecting with employers is done electronically. Be sure to proof your information as carefully as you would a hard-copy version and consider these additional guidelines.
Applying via E-mail
- Establish a professional email account name, avoiding words or phrases that will undercut your credibility.
- Use a short but meaningful subject header which includes your name.
- Follow instructions, such as referencing job code numbers in the subject line.
- Write your correspondence as a formal letter, using an appropriate salutation and not using emoticons or all capital letters.
- Apply in the format the employer requests, which may be to send your resume in the email text or as an attachment.
- If sending your resume and cover letter as attachments, use pdf format and be sure to call the document something that includes your name (bobsmithresume.pdf rather than resume.pdf).
- Follow employer-specific website instructions, but be cautious in providing personal information such as social security number.
- Complete all fields, even those that are not required.
- Be aware of when your application is submitted; some sites allow you to enter data across multiple visits with a final submit option.
- Target your information to the specific organization and position.
- Submit applications for each position of interest, updating your profile as appropriate.
- Use keywords found in the job description in your qualifications and in fields requesting a summary.
- Be aware that it may not be possible to include a cover letter, but you can paste cover letter content into open text boxes or make them an additional page of your resume document.
- Follow-up with employers on specific openings just as if hard-copy been sent.
- Reference your portfolio if appropriate.
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