Journalism and Mass Communications

Graduate Degree Program Summary

Graduate degrees offered


  • M.A.


A specialization is a well-defined area of study that will appear on your transcript with your degree and major. Specializations are optional in most UNL programs.

  • Integrated Media Communications
  • Media Studies
  • Professional Journalism
Areas of Study
  • Advertising
  • Public Relations

Distance Education Opportunities

M.A. with these specializations:
  • Integrated Media Communications
  • Media Studies
  • Professional Journalism
Promo image for Journalism and Mass Communications

Contacts for Journalism and Mass Communications

Graduate Chair

Dr. Amy Struthers


Graduate Program Assistant

Jodi Bergstrom


Campus Address

147 Andersen Hall

Lincoln NE 68588-0443

Application checklist and deadlines

Required by the Office of Graduate Studies

See also: steps to admission.

Required by Journalism and Mass Communications in GAMES

After you apply, allow one business day for us to establish your access to GAMES, where you'll complete these departmental requirements:

  • Entrance exam(s): GRE (Competitive scores: Upper half of percentile range on Verbal; 4.0 on Analytical Writing)
  • Minimum English proficiency: Paper TOEFL 600, Internet TOEFL 100, IELTS 6.5
  • Three recommendation letters (at least two should be academic references)
  • Statement of goals and objectives
  • Resume
  • Electronic portfolio of work

When sending GRE or TOEFL scores, UNL's institution code is 6877 and a department code is not needed.

Application Deadlines for Journalism and Mass Communications
Fall or Spring AdmissionFall: February 1 Spring: September 1
Summer AdmissionNot available; summer applications are not accepted.


The College of Journalism and Mass Communications offers a Master of Arts degree with specializations available in media studies, professional journalism, and integrated media communications (IMC). Applicants seeking admission to the IMC program will be required to complete a basic statistics course if they have not taken one as a part of their undergraduate coursework.

The master's degree is designed to build or enhance professional knowledge, skills, and leadership in journalism and mass communications. The program is designed to accommodate the needs of students with an undergraduate degree in a journalism and mass communications; journalism, advertising, public relations, marketing and education professionals; or students with careers and undergraduate degrees in areas other than journalism and mass communications. Applicants with an undergraduate major in an area of study other than journalism and mass communications, or students with little or no professional related experience may be required to complete undergraduate journalism and mass communications courses.

All of the specializations are available by distance education. The college offers synchronous (real-time) and asynchronous (flexible) distance courses, all of which are interactive. The synchronous courses are interactive between campus and distance students, and typically meet one evening a week. Overall, the program's interdisciplinary curriculum combines up-to-date knowledge with practical application and individualized experience.

Courses and More

Students in Journalism and Mass Communications are most likely to take courses in: See also: Course Catalog in the Graduate Bulletin.

Students will work with an advisor to create a Program of Studies or Memorandum of Courses during the first half of their coursework.

Faculty and research

Rick Alloway
Audio Production and Documentaries; Commercial Production; Radio Station Operations and Management
Tim Anderson
News Design; Editing; History
John Bender
Reporting; Editing
Sue Bullard
Editing; Reporting; New Media
Trina Creighton
Broadcast News
Michael Goff
Strategic Communication
Advertising & Public Relations
Frauke Hachtmann
Global Advertising; Cross-Cultural Communication; Scholarship of Teaching and Learning
Advertising & Public Relations, Sequence Head
Valerie Jones
Digital Media; Media Strategy; Integrated Marketing Communications; Data and Analytics
Advertising & Public Relations
Gary Kebbel
Digital News Dstribution; News and Social Networking; Entrepreneurship and Innovation in the News and Information Industry
Dane Kiambi
Crisis Communication; Reputation Management; Health Communication; Global Public Relations
Advertising & Public Relations
Carla Kimbrough
Entrepreneurship; Management; Leadership; Diversity
Phyllis Larsen
Public Relations; Integrated Marketing Communication; Writing and Video Production
Advertising & Public Relations
Margaret Lauerman
Barney McCoy
Convergence Reporting and New Media
Nancy Mitchell
Advertising; Creating Effective Messages to Underrepresented Groups, Ethical Issues and Assessment of Student Learning
Luis Peón-Casanova
Visual Literacy
Advertising & Public Relations
Mary Kay Quinlan
Beat Reporting
Jerry Renaud
Advanced Reporting; Documentary; Audio Production
Journalism, Sequence Head
Linda Shipley
Audience Analysis; Media Effects; Impact of New Media; Research Methods
Advertising & Public Relations
Joe Starita
Investigative Reporting
Amy Struthers
Trend Research; Youth Consumer Behavior; Language and Culture; Public Health
Advertising & Public Relations
Laurie Thomas Lee
Law and Policy; Production
Journalism; Graduate Chair
Bruce Thorson
Newspaper Photography; Picture Editing
Sriyani Tidball
Research and Strategy; Public Relations; Social Justice; Global Advertising
Adam Wagler
Interactive Media; UX Design and Development; Creative Strategy, Instructional Technology
Advertising & Public Relations
Larry Walklin
Reporting; Producing; Management of Radio and Television Stations
Ming (Bryan) Wang
Social Media; Mobile Communication; Political Communication
Advertising & Public Relations
Joe Weber
Utopian Communities; Chinese Attitudes toward Journalism

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