DESIGN STANDARDS TOOLBOX
Design Toolbox
The University of Nebraska-Lincoln communicates with many and diverse audiences. Part of the goal of every university communication is to identify consistently and positively with the university. The guidelines in this Toolbox, initially developed by the ad hoc University Marketing Design Team, are designed to assist with the process of implementing a simple, attractive and economical identity system that is flexible enough to allow campus units to maintain their uniqueness and individuality.
Campus communicators and others who develop print, web and related pieces, can use this Toolbox as a reference when developing new projects or overhauling existing materials. In addition to guidelines, the Toolbox contains a design basics section and a policy section featuring background information describing the rationale for specific guidelines.
The Design Toolbox (8.2MB) is a comprehensive guidebook oriented to printed communications. Last revised June 8, 2009.
The Design Toolbox Checklist is the list of design standards that you can use to help guide the production of your publications.
UNL Marks, Logos, and Layout Grids
For more information on the logos and their file types, download the 2009 Logo Sheet. As of June 8, 2009 all UNL Academic N logos have a copyright © mark integrated into the image.
These files are intended for print production. For web resources, go to the UNL Web Developer Network site.
| UNL Wordmark | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| UNL Logo | .TIF | .PNG | .EPS | ||||||
| w/tag | no tag | w/tag | no tag | w/tag | no tag | w/tag | no tag | ||
| 4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
||
| 4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
||
| 4-color ------- b/w |
4-color ------- b/w |
4-color ------- b/w |
4-color ------- b/w |
4-color ------- b/w |
4-color ------- b/w |
4-color ------- b/w |
4-color ------- b/w |
||
| b/w | b/w | b/w | b/w | b/w | b/w | b/w | b/w | ||
| DOWNLOAD THE .PSD FILE (all logo variations are in layers in the PSD file) |
|||||||||
| DOWNLOAD THE .ZIP BUNDLE (Win IE users use this download method, or use another browser; Win IE cannot download .EPS-formatted files. | |||||||||
| UNL Academic N | |||||||
|---|---|---|---|---|---|---|---|
| Academic N | .TIF | .PNG | .EPS | .PSD | |||
| 4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
download (all logo variations are in layers in the PSD file) |
|||
| 4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
4-color ------- 186-color |
||||
| 4-color ------- black/white |
4-color ------- black/white |
4-color ------- black/white |
black/white | ||||
| 4-color ------- black/white |
4-color ------- black/white |
4-color ------- black/white |
4-color ------- black/white |
||||
| ------- 5black/white ------- |
------- 5black/white ------- |
3black/white ------- 5black/white |
------- 5black/white ------- |
||||
| DOWNLOAD THE .ZIP BUNDLE (Win IE users use this download method, or use another browser; Win IE cannot download .EPS-formatted files. | |||||||
| Design layout grids | ||||||
|---|---|---|---|---|---|---|
| Layout Grids (.zip) | InDesign | QuarkXPress | ||||
| CS | CS4 | |||||
| Catalog - Portrait | download | download | download | |||
| Catalog - Landscape | download | download | download | |||
| Common Letter - Portrait | download | download | download | |||
| Common Letter - Landscape | download | download | download | |||
| No. 10 Brochure | download | download | download | |||
| 9x9 Brochure | download | download | download | |||
| 8x8 Brochure | download | download | download | |||
| 9x6 Postcard | download | download | download | |||
| 8.5x5.5 Postcard | download | download | download | |||
| 6x4.25 Postcard | download | download | download | |||
| DOWNLOAD THE .ZIP BUNDLE for Adobe Indesign CS, Adobe Indesign CS4, or QuarkXPress. | ||||||
Logos and Fonts
In order to creative a cohesive brand for the University of Nebraska-Lincoln, the Toolbox emphasizes the importance of logo and font consistency. Color, style, size and fonts utilized when reproducing the UNL logo are monitored, to ensure that only approved variations are used. Likewise, fonts and other marks should present a cohesive appearance to underscore the UNL brand.
This attention to standards is extremely important, as hundreds of departments, colleges, individuals, centers and event planners utilize the UNL logo in their printed and online materials. Without standards, the "look" of UNL would vary greatly, contributing to a sense of disorganization and lack of consensus.
Font Download
Enter the password given at your training session. A Download and Install instructional pdf is available.
Photo Release Forms
Download the photo release form in both English or Spanish.
Toolbox Powerpoint Templates
| Template 1 - City Campus | ||
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| Template 1 - East Campus | ||
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| Template 2 - City Campus | ||
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| Template 2 - East Campus | ||
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| Template 3 | ||
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| Template 4 | ||
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| Template 5 | ||
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| Template 6 | ||
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UNL Web Developer Network
The UNL Web Developer Network (http://www.unl.edu/webdevnet) is the place for web developers ... templates, resources, documentation and communication and collaboration opportunities for UNL web developers.
Licensee Information
The list of restricted licensees are those vendors who paid a minimal fee to be able to create Nebraska merchandise FOR UNIVERSITY DEPARTMENTS. List of Nebraska Restricted Licensees
The list of local licensees are those vendors who paid a full fee to be able to create Nebraska merchandise for resale in the public sector. They can also be considered licensed vendors for University departments. List of Nebraska Local Licensees























