"Medicine and Madison Avenue: Pitching Drugs to Patients - and Doctors"
- Nancy Tomes, Ph.D.
- April 5, 2016 at 12pm
- Nebraska Union
Nancy Tomes, Ph. D., is a Distinguished Professor of History at Stony Brook University, State University of New York (SUNY). Tomes is a past president of the American Association for the History of Medicine (AAHM). Her latest book is Remaking the American Patient: How Madison Avenue and Modern Medicine Turned Patients into Consumers (University of North Carolina Press), 2016.
