To provide exceptional service to our members by enhancing their education, broadening their professional network and helping launch their careers after graduation.
PRSSA aspires to advance the public relations profession by developing ethically responsible pre-professionals who champion diversity, strive for an outstanding education and advocate for the profession.
PRSSA owes its existence to the influence of three exceptional advocates — Chris Teahan, Jon Riffel, APR, and J. Carroll Bateman, APR — who led an 18-year struggle by educators, students and practitioners to form a student Society. They reached their triumph in November 1967 at the PRSA Assembly in Philadelphia, where delegates voted unanimously to establish PRSSA.
The PRSA Board of Directors chartered the first PRSSA Chapters on April 4, 1968 at nine universities. PRSSA began with just 196 members.
Since then, PRSSA has progressed through the leadership of its past National Committees and the support of leaders like the Champions for PRSSA, the PRSA Foundation and Betsy Plank, APR, Fellow PRSA.
UNL PRSSA was founded in 1998 by Meg Lauerman, APR with twelve members in the original group. The link to professional PRSA members was seen as a big plus. Members met once a month to listen to speakers, participate in "field trips" and attend PRSA functions – including the day-long Professional Development Conference in Omaha. On the founding of the Chapter,Lauerman said, "The students recognized a need for more informal learning opportunities. PRSSA provided an avenue for professional growth outside the classroom, as it continues to do today."
Since 2000, the faculty adviser role has been filled by Phyllis Larsen, APR. Through her mentoring, the chapter has grown in size and won many regional and national awards. Additionally, the chapter's mentoring program was initiated under Larsen's guidance in 2003, allowing students to engage in one-on-one mentoring relationships with working professionals.
PRSSA currently holds meetings on Tuesdays at 5 p.m. in Andersen Hall – home of the College of Journalism and Mass Communication. Students of all majors are welcome as PR is a profession needed in all industries.