Graduate Degree Program Summary

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Graduate Degrees Offered

  • M.S.; Ph.D.

Survey Research and Methodology

Application Checklist and Deadlines

Required by the Office of Graduate Studies

See also: steps to admission.

Required by Survey Research and Methodology in GAMES

After you apply, allow one business day for us to establish your access to GAMES, where you'll complete these departmental requirements:

  • Entrance exam(s): GRE or GMAT
  • Minimum English proficiency: Paper TOEFL 585, Internet TOEFL 95
  • Three recommendation letters
  • Statement of purpose

Application Deadline

   Fall: January 15

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The Survey Research and Methodology (SRAM) program offers M.S. and Ph.D. degrees and a certificate program. All three are very much cross-disciplinary. Areas of study include: cognitive survey research, intermediate and advanced data analysis, survey sampling, study design and management, data collection methods, instrument design, and testing and assessment, as well as cross-cultural survey research and methods. In addition, master's and doctoral students may choose from a wide range of minor area of emphasis.

The M.S. program is designed to provide students with comprehensive expertise in survey methodology, equipping them to conduct survey research and analysis in a wide range of fields in the public and private sectors, including health, education, media, official statistics, and polling. The M.S. program is a two-year nonthesis program which includes an internship with an external organization, agency, or company. M.S. students also receive grounding in comparative (cross-cultural) research.

The Ph.D. program offers research opportunities in areas such as data analysis, social and cognitive survey research, questionnaire design, survey error and the "total survey error paradigm", nonresponse, data collection challenges, and cross-cultural and cross-national survey research. The program is designed as a four-year program and requires a dissertation of original work that advances knowledge in the field of survey methodology. Ph.D. graduates are likely to have opportunities within academic settings, in government, business, and nonprofit sectors.

The SRAM program offers funding for research assistantships to promising M.S. and Ph.D. applicants and special opportunities exist to receive a scholarship funded by the Gallup Organization in Omaha.

Courses and More

Students in Survey Research and Methodology are most likely to take courses in: See also: Course Catalog in the Graduate Bulletin.

Students will work with an advisor to create a Program of Studies or Memorandum of Courses during the first half of their coursework.

Faculty and Research

Ancillary Faculty

Database Marketing; Market Research; New Product Development; Customer Relationship Marketing; Human Trafficking; Services Marketing and CRM; Database Marketing; Measurement and problems of measuring difficult constructs and pehnomena
Item Response Theory; Hierarchical Linear Models; Applied and Theoretical Psychometrics; Computer Adaptive Testing
Legislative Politics; Public Opinion; Evolutionary Psychology in Politics
Cognitive Aging; Advanced Quantitative Methods; Methodological Issues in Study of Models of Aging; Multilevel Models (MLM); Visual Attention in Aging; Psychometric Evaluation
Mental Health; Research Methods; Deviance; Family
Multiagent Systems; Intelligent Education Systems; Machine Learning; Intelligent Agents; Data Mining; Image Processing and Analysis; Multiagent Systems
Dose-Finding Strategies; Analysis of Single or Combination Drug Studies; Statistics in Behavioral Medicine; Drug Trials; Survey Design and Sampling
Political Psychology; Public Opinion; Political Behavior

Core Faculty

Role of Memory in Applied Settings; Survey Response
     Graduate Chair
Categorical Data Analysis; Survey Research Methods and Design; Cross-National and Comparative Survey Research
Survey Methodology, Interviewer Effects, Nonresponse and Measurement Errors
Nonresponse; Questionnaire Design; Gender; Family

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